SOCIAL MEDIA

 

social media has transformed the way we all do business

PEOPLE BUY FROM brands they know – communication is key to building those trusted relationships

Social Media refers to websites and applications that are designed to allow people to share content quickly, efficiently, and in real-time. The ability to share photos, opinions, events, and products in real-time has transformed the way we live and, also, the way we do business.

More than 4.5 billion people now use the internet that equates to 60% of the world’s population being online. Social Media users have passed the 3.8 billion mark with more than half of the world’s population predicted to be using social media by the middle of this year. Interacting with consumers on social media is an important part of a marketing strategy. It helps to build Brand Awareness, increase your customer base, and to keep connected with current customers. It opens a doorway for instant communication all over the world.

A lack of online presence is a killer as it makes it a lot harder for our audience to see you. If you are not readily available, then a huge opportunity is missed. The latest trends suggest that there are over 60 million active business pages on Facebook globally. These statistics are so vast that it’s a challenge to cut through the noise and stand out. 

SOCIAL MEDIA

AUDITS

 ‘Audit’ can be a scary word, but it doesn’t have to be. It is simply the process we take your Social Media through to evaluate and optimise your business profiles and strategies. An audit can help a business to stay on top of their online presence and is a valuable opportunity to reflect on whether your existing Social Media strategy is working. We examine your accounts, branding, messaging, key demographic information, important metrics, delete old profiles, content, and record our findings in a clearly laid-out template.  

SET-UP 

PACKAGES

Let us set up your social media goals and objectives. We will guide you through how to base your goals on metrics that will have a real impact on your business and decide which platforms are right for you along with collating the information needed to set your accounts up. We can then run your new platforms with our three months Booster package to include competitor analysis, influencer strategy, content strategy, and full monthly management so you can hit the ground running. At this point, we hand the reins back to you.

MANAGEMENT

PACKAGES

Running your business social media channels can be a time-consuming and frustrating job when you only have time to dip in and out resulting in see slow or non-existent results. We can be your eyes and ears on the ground. Get your brand in front of the right audience and build an engaged audience whether you are increasing your brand awareness, looking for an increase in clicks through to your website or increase your lead generation. Now you can focus on the part you do best – running your business.  

STRATEGY

DEVELOPMENT

A strategy navigates the path you need to take to achieve your specific business objectives and goals. Our bespoke strategies underpin your broader business objectives and outline ways for you to reach your target audience. Analysing gaps in your marketing plan and creating a blueprint for you to work from. Creating a strategy will allow you to grow and connect with your target audience. Time will be spent on creating specific user avatars representing your ideal customers; your business tone of voice; the best channels to be on and what type of content to post.

Exceptionally knowledgeable

“The Social Giraffe has been instrumental in the growth of our social media presence. It has had a huge impact on our business and their ability to really understand our target audience has been exceptional. They are very knowledgeable not just about how to run an effective social media campaign but how to manage a social media strategy along with the benefits of utilising Facebook Advertising. We cannot recommend The Social Giraffe more highly”.

Amanda Sullivan, Director – Heritage Live-in Care

The Social Giraffe
5
2020-05-27T08:29:49+00:00

Amanda Sullivan, Director – Heritage Live-in Care

“The Social Giraffe has been instrumental in the growth of our social media presence. It has had a huge impact on our business and their ability to really understand our target audience has been exceptional. They are very knowledgeable not just about how to run an effective social media campaign but how to manage a social media strategy along with the benefits of utilising Facebook Advertising. We cannot recommend The Social Giraffe more highly”.

Creating brand awareness

"From launching the BUNKS brand in the summer of 2017 The Social Giraffe advised me on how to work with Instagram to create Brand Awareness for BUNKS.
They been instrumental in helping the follower numbers to grow organically. Their understanding of the fast-changing ‘world of Instagram’ has meant that we’ve needed to constantly update our approach so that the brand continues to have reach and her insight has been hugely valuable. It’s been excellent to see how the content that’s been developed over the last few years has been captured in the ‘squares of Instagram’ in a visually appealing way that truly illustrates the BUNKS brand."

Rachel Smith-Bingham. CEO and Founder - BUNKS Trunks

The Social Giraffe
5
2019-09-17T10:09:16+00:00

Rachel Smith-Bingham. CEO and Founder - BUNKS Trunks

"From launching the BUNKS brand in the summer of 2017 The Social Giraffe advised me on how to work with Instagram to create Brand Awareness for BUNKS. They been instrumental in helping the follower numbers to grow organically. Their understanding of the fast-changing ‘world of Instagram’ has meant that we’ve needed to constantly update our approach so that the brand continues to have reach and her insight has been hugely valuable. It’s been excellent to see how the content that’s been developed over the last few years has been captured in the ‘squares of Instagram’ in a visually appealing way that truly illustrates the BUNKS brand."

High levels of engagement

“The Social Giraffe are great to work with and are very responsive and understanding of our needs. They have generated a very high level of interest and engagement in the products we targeted and we would not have any hesitation in recommending their services.”

Mike Whitburn, Owner and Manager – Daisy Baby Ltd

The Social Giraffe
5
2020-05-27T08:35:26+00:00

Mike Whitburn, Owner and Manager – Daisy Baby Ltd

“The Social Giraffe are great to work with and are very responsive and understanding of our needs. They have generated a very high level of interest and engagement in the products we targeted and we would not have any hesitation in recommending their services.”

Social Media Experts

“I can highly recommend The Social Giraffe as extremely competent social media experts.  I am very confident that my social media presence is being well developed and maximised in their capable hands”.

Lucy Addison Booth – Kenya Treks

The Social Giraffe
5
2019-09-17T10:08:13+00:00

Lucy Addison Booth – Kenya Treks

“I can highly recommend The Social Giraffe as extremely competent social media experts.  I am very confident that my social media presence is being well developed and maximised in their capable hands”.

Effective social media

“It’s only been a few months, but already The Social Giraffe has whipped our social media into firm shape and we are getting results. They have a tactical way of gently, but quite directly, persuading us to take on new strategies, without being condescending. It’s a bit like they arrived all ‘Mary Poppins Returns’ and swept away our bad habits with a sense of fun to give us new confidence and a better direction in what we are doing.  We are now working far more cohesively and efficiently because of The Social Giraffe”.

Marika Sterry – Jordans Courtyard

The Social Giraffe
5
2019-09-17T10:07:07+00:00

Marika Sterry – Jordans Courtyard

“It’s only been a few months, but already The Social Giraffe has whipped our social media into firm shape and we are getting results. They have a tactical way of gently, but quite directly, persuading us to take on new strategies, without being condescending. It’s a bit like they arrived all ‘Mary Poppins Returns’ and swept away our bad habits with a sense of fun to give us new confidence and a better direction in what we are doing.  We are now working far more cohesively and efficiently because of The Social Giraffe”.

Super-efficient & fun

“The Social Giraffe makes the baffling world of social media comprehensible. They has an innovative, creative and candid approach and is always fun and super-efficient! I can't recommend them and their services more highly!”

Jax Comyn, Co-Founder – Bushbells

The Social Giraffe
5
2019-09-17T10:03:16+00:00

Jax Comyn, Co-Founder – Bushbells

“The Social Giraffe makes the baffling world of social media comprehensible. They has an innovative, creative and candid approach and is always fun and super-efficient! I can't recommend them and their services more highly!”
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The Social Giraffe

The Lowdown on Social Media for businesses

%

Adults aged 19-34 are most likely to follow a brand via social media

%

of customers expect brands to offer customer service via their social media channels 

%

of content is more likely to be shared if it is visual

%

of the world’s population is now on social media